Wen WangSenior Strategist
Wen Wang graduated from Tongji University, majoring in Chinese literature and language. She has 10 years of work experience with a main focus on brand communication strategy for different international and domestic brands. Key clients include Uniqlo, BSD, UL, Siemens, Ferrero, Lilly, Mattel, Standard Chartered, Charles Schwab, etc.
Wang is a brand communication plan drafter with rich ordinary life experiences, an observer of human consuming behavior, a captor of minor emotions, an explainer of motivations, and a cross-culture collaborator.